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I've read a few articles now about implementing dual currencies to avoid gaming, and to clearly separate a currency for paying users vs. free users. The benefits make total sense, and I feel like this is becoming the best practice for virtual currency execution.

But I'd really be interested to hear if anyone has experienced any major problems with dual currency systems that I should consider before I get too far into my facebook app development?

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Dual-currencies certainly add a level of complexity, but can often be a great way to increase user engagement as well as your overall revenue.

Our friends over at (the now much maligned) Offerpal wrote a great article on the subject for InsideSocialGames. It's worth a read: http://www.insidesocialgames.com/2009/10/16/using-dual-currency-systems-for-better-revenues-and-engagement/

Keith

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thanks for the link Keith - this article was one I had not seen. While Offerpal is not looking too hot right now in terms of setting an example, I do think their experience with dual currency is valid and these thoughts are helpful. – ROI Roy Nov 9 at 4:15

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